Where industry understanding meets commercial strategy
SLOXI Studios was founded on the belief that successful e-commerce requires more than a well-designed website. It requires the right combination of commercial strategy, customer understanding, technology and day-to-day execution.
Having worked across fashion, retail and digital commerce, we understand that brands face different challenges at different stages of growth. Some need experienced support to manage their online operations, while others need an external perspective to identify opportunities, solve problems or shape their next phase.
That's where SLOXI Studios comes in.
We bridge the gap between strategic thinking and practical delivery, bringing experience from established retail businesses into a more flexible, collaborative consultancy model.
Our purpose is simple: to help ambitious brands make more informed decisions, build stronger digital operations and create e-commerce experiences that deliver both for their customers and their business.
How we support brands
Every brand has different needs. Whether you're looking for someone to take ownership of your e-commerce operations or provide specialist advice on your next move, SLOXI Studios offers flexible support tailored to your business.
E-commerce Management
Hands-on support for brands that need an experienced professional to manage, optimise and develop their online trading operations.
From website merchandising and promotional execution to platform improvements and performance monitoring, we help keep the day-to-day moving while maintaining focus on commercial objectives.
E-commerce Consultancy
Independent, commercially focused advice for brands looking to improve performance, solve digital challenges or plan their next stage of growth.
From identifying opportunities across the customer journey to reviewing platforms, processes and trading strategies, we provide practical recommendations grounded in real retail experience.
Who we work with
We work with ambitious fashion, lifestyle and retail brands that want to make better decisions about their online presence and long-term growth.
Fashion & apparel brands
Specialist support for businesses navigating seasonal collections, product discovery, merchandising and changing customer expectations.
Beauty & lifestyle brands
Helping product-led businesses strengthen their online trading experience, customer journeys and commercial performance.
Founder-led businesses
Flexible e-commerce expertise for ambitious founders who need strategic direction or hands-on support without expanding their permanent team.
Growing e-commerce retailers
Supporting brands as their operations become more complex and they need stronger processes, clearer priorities and experienced oversight.
Established retail businesses
Additional specialist resource for in-house teams navigating busy trading periods, digital projects or temporary capacity gaps.
Brands seeking a fresh perspective
Independent expertise for businesses looking to identify performance opportunities, resolve digital challenges or establish a clearer strategy.
Founded by Lauren Ronan
SLOXI Studios was founded by Lauren Ronan, an e-commerce professional and consultant with over eight years of experience across fashion, retail and digital commerce.
With a First Class Honours degree in Fashion Business & Management, Lauren began her career in the fashion industry before developing her expertise across e-commerce trading, digital marketing and product management.
Her professional background includes working within established UK retail businesses, managing digital customer journeys, improving website experiences and supporting commercial trading activity across complex e-commerce environments.
Through SLOXI Studios, Lauren now brings that experience to brands requiring flexible, specialist support, from hands-on e-commerce management to independent strategic consultancy.
Alongside her client work, Lauren contributes industry articles and insights, sharing perspectives on retail, digital commerce and the evolving consumer landscape. She is also an Associate member of the Chartered Institute of Marketing (ACIM).
SLOXI Studios brings together a love of fashion, an understanding of retail and a commercially focused approach to digital growth.
Hands on experience in industry
Fashion industry background
First Class Honours degree in Fashion Business & Management, with over eight years of industry experience.
Retail & e-commerce
Experience across trading, digital product management, customer experience and commercial operations.
Shopify & digital platforms
Practical experience managing and optimising e-commerce platforms, digital journeys and trading activity.
Strategic & operational expertise
Combining hands-on delivery with commercially focused consultancy and planning.
Industry contributor
Publishing retail and e-commerce insights through Brainz Magazine, LinkedIn and Substack.
Professional accreditation
Associate member of the Chartered Institute of Marketing (ACIM), with continued professional development.
Our approach
We believe the strongest e-commerce businesses balance brand identity, customer experience and commercial performance. Our approach combines strategic thinking with practical expertise to deliver improvements that make sense for the business behind the website.
01. Commercially focused
Every recommendation starts with an understanding of your business objectives, customers and performance. We look beyond aesthetics to consider the commercial impact of every decision.
02. Strategic thinking, practical delivery
Great strategies only deliver value when they're put into action. We combine an understanding of the bigger picture with hands-on experience of the systems, processes and challenges involved in running an e-commerce business.
03. Brand and customer conscious
Your digital channels should reflect what makes your brand distinctive while creating a seamless experience for customers. We balance brand storytelling with usability, discoverability and conversion.
04. Collaborative and flexible
We work as an extension of your business, adapting our involvement to your requirements. Whether supporting an existing team or working directly with a founder, our approach is straightforward, transparent and focused on progress.
Your next chapter in e-commerce starts here.
Whether you're looking for experienced e-commerce management or strategic consultancy, we'd love to learn more about your brand and the opportunities ahead.
Our client capacity is now fully booked until the end of 2026, with enquiries open for projects and partnerships beginning in 2027.

